BREASTFEEDING
Even in the modern society, breastfeeding is still seen as a provocation or an inappropriate act. Yet it is the most natural and logical way for a mum to feed her baby.
DDB Brussels and the association VBBB, which supports and encourages breastfeeding, have developed a print and OOH campaign that reminds everyone that breastfeeding is just feeding a baby and nothing more.
DDB Brussels and the association VBBB, which supports and encourages breastfeeding, have developed a print and OOH campaign that reminds everyone that breastfeeding is just feeding a baby and nothing more.
Client : VBBB
Agency : DDB Brussels
Creative Director : Kwint De Meyer
Creatives : Simon Detournay & Célestin Metens
Account : Molly Waeytens
Photographer : Antoine Melis