BETWEEN THE LINES
We used to read small ads in the newspaper, for construction work, cleaning services, car washes and even escort services.
But what's the real story behind some of these ads?
We are confronted daily with human trafficking victims, without realizing it.
That’s why we have developed a small ad, telling the real story by reading between the lines.
But what's the real story behind some of these ads?
We are confronted daily with human trafficking victims, without realizing it.
That’s why we have developed a small ad, telling the real story by reading between the lines.


Client: PAG-ASA
Agency: Duval Guillaume
Creative Director: Koenraad Lefever
Creatives: Simon Detournay & Célestin Metens